Facebook Advertising Objective: Lead Generation
One of the many benefits of advertising is gaining more reach and getting leads. If you want to run a lead generation campaign and collect customer information on Facebook, then you should create a lead ad . Not only can you compile the information you obtain from your lead ads into a spreadsheet that you can later upload to Custom Audience, but with lead ads, you can also know that those who responded to your ad are likely to convert. After all, the customer’s response to your lead ad shows their interest in your product or service. You can then use their information to remarket to them, something that is frequently done by any advertisement agency . When creating a lead ad , your ad is eligible for the following CTA buttons: Apply Now Download Get Quote Learn More Sign up Subscribe When creating an ad with a lead generation objective, Facebook advises you to review the questions you want to ask customers with your legal team, as well as to carefully study Facebook’s lead ad poli